Day 46: After the Demo Day Flop

Dialogue

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1. 1

   B 준혁 씨, 엘리베이터 아직 1층이에요. 내려가기 전에 팀원들한테 뭐라고 할지 정해야 해요. 단톡방에 벌써 '어떻게 됐어요?'가 열 개예요.

   Junhyeok ssi, ellibeiteo ajik 1cheungieyo. Naeryeogagi jeone timwondeulhante mworago halji jeonghaeya haeyo. Dantokbange beolsseo 'eotteoke dwaesseoyo?'ga yeol gaeyeyo.

   Junhyeok, the lift's still on the ground floor. Before we go down, we need to decide what to tell the team. There are already ten 'How did it go?' messages in the group chat.

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2. 2

   A 솔직하게 망했다고 말하죠. 첫 질문부터 '수의사도 없이 진단하는 건 불법 아니냐'였잖아요. 거기서 끝났어요.

   Soljikage manghaetdago malhajyo. Cheot jilmunbuteo 'suuisado eopsi jindanhaneun geon bulbeop aninya'yeotjanayo. Geogiseo kkeunnasseoyo.

   Let's be honest and tell them we bombed. The very first question was 'Isn't it illegal to diagnose without a vet?' It was over right there.

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3. 3

   B 우리는 진단이 아니라 '병원에 가 보시라'는 알림만 준다고 대답했잖아요. 그 대답은 나쁘지 않았어요.

   Urineun jindani anira 'byeongwone ga bosira'neun allimman jundago daedapaetjanayo. Geu daedabeun nappeuji anasseoyo.

   We answered that we don't diagnose, we only send an alert telling owners to go to a vet. That answer wasn't bad.

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4. 4

   A 그다음이 문제였죠. '그럼 누가 돈을 내느냐'고 물었을 때 우리 둘 다 쩔쩔매면서 삼 초 동안 말을 못 했어요.

   Geudaeumi munjeyeotjyo. 'Geureom nuga doneul naeneunya'go mureosseul ttae uri dul da jjeoljjeolmaemyeonseo sam cho dongan mareul mot haesseoyo.

   It was the next one that was the problem. When they asked 'So who pays?', we both floundered and couldn't say a word for three seconds.

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5. 5

   B 삼 초가 아니라 오 초였어요. 저도 셌어요. 사실 오늘 투자를 받으리라는 기대는 안 했지만, 분위기가 그렇게 싸늘해질 줄은 몰랐어요.

   Sam choga anira o choyeosseoyo. Jeodo sesseoyo. Sasil oneul tujareul badeuriraneun gidaeneun an haetjiman, bunwigiga geureoke ssaneulhaejil jureun mollasseoyo.

   It wasn't three seconds, it was five. I counted too. To be honest, I didn't expect we'd get investment today, but I didn't think the room would go that cold.

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6. 6

   A 그래서 말인데요, 방향을 전환해야 할 것 같아요. 보호자 말고 동물 병원에 파는 거예요. 병원은 돈을 낼 이유가 분명하잖아요.

   Geuraeseo marindeyo, banghyangeul jeonhwanhaeya hal geot gatayo. Bohoja malgo dongmul byeongwone paneun geoyeyo. Byeongwoneun doneul nael iyuga bunmyeonghajanayo.

   That's why I'm saying we need to change direction. Instead of pet owners, we sell to animal hospitals. Clinics have a clear reason to pay.

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7. 7

   B 그럼 지금 앱을 쓰는 보호자 삼만 명은요? 매일 사진 올리는 분들이 얼마나 많은데, 하루아침에 버리자는 거예요?

   Geureom jigeum aebeul sseuneun bohoja samman myeongeunyo? Maeil sajin ollineun bundeuri eolmana maneunde, haruachime beorijaneun geoyeyo?

   Then what about the thirty thousand owners using the app now? So many of them upload photos every day, and you want to abandon them overnight?

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8. 8

   A 버리자는 게 아니고요. 그 삼만 명이 한 푼도 안 내잖아요. 이대로 가면 석 달 뒤엔 월급도 못 줘요.

   Beorijaneun ge anigoyo. Geu samman myeongi han pundo an naejanayo. Idaero gamyeon seok dal dwien wolgeupdo mot jwoyo.

   I'm not saying abandon them. But those thirty thousand don't pay a penny. At this rate, in three months we won't be able to pay salaries.

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9. 9

   B 엘리베이터 벌써 7층이에요. 준혁 씨, 우리가 이 회사를 왜 시작했는지 기억해요? 준혁 씨네 강아지 콩이 때문이었잖아요.

   Ellibeiteo beolsseo 7cheungieyo. Junhyeok ssi, uriga i hoesareul wae sijakaenneunji gieokaeyo? Junhyeok ssine gangaji kongi ttaemunieotjanayo.

   The lift's on seven already. Junhyeok, remember why we started this company? It was because of your dog, Kongi.

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10. 10

    A 그걸 잊었을 리가 있어요? 콩이 건강이 나빠진 걸 한 달이나 늦게 알았잖아요. 보호자가 조금만 빨리 알았으면 하는 마음으로 시작했죠.

    Geugeol ijeosseul riga isseoyo? Kongi geongangi nappajin geol han darina neutge aratjanayo. Bohojaga jogeumman ppalli arasseumyeon haneun maeumeuro sijakaetjyo.

    How could I forget? We found out a whole month too late that Kongi was ill. We started it wishing owners could know just a little sooner.

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11. 11

    B 그럼 보호자를 포기하면 안 되죠. 병원에 팔면 보호자는 병원에 가야만 이 기술을 만나요. 그땐 이미 늦은 거고요.

    Geureom bohojareul pogihamyeon an doejyo. Byeongwone palmyeon bohojaneun byeongwone gayaman i gisureul mannayo. Geuttaen imi neujeun geogoyo.

    Then we can't walk away from the owners. If we only sell to clinics, owners meet this technology once they're already at the clinic. And by then it's too late.

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12. 12

    A ...그 말은 맞아요. 근데 돈 없이 버틸 수 있으리라는 생각은 너무 안이해요. 지금이 고비라고요.

    ...Geu mareun majayo. Geunde don eopsi beotil su isseuriraneun saenggageun neomu anihaeyo. Jigeumi gobiragoyo.

    ...You're right about that. But thinking we can hold out without money is far too complacent. This is the make-or-break moment.

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13. 13

    B 그럼 이렇게 타협하죠. 병원에 팔되, 보호자 앱은 그대로 두는 거예요. 병원이 돈을 내고, 보호자는 지금처럼 무료로 쓰고요.

    Geureom ireoke tahyeopajyo. Byeongwone paldoe, bohoja aebeun geudaero duneun geoyeyo. Byeongwoni doneul naego, bohojaneun jigeumcheoreom muryoro sseugoyo.

    Then let's meet halfway. We sell to clinics, but we keep the owners' app as it is. The clinics pay, and owners keep using it free, like now.

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14. 14

    A 아, 보호자가 앱에서 이상 신호를 받으면 우리랑 계약한 병원으로 연결해 주는 거네요. 병원은 손님이 늘고, 보호자는 빨리 가고요.

    A, bohojaga aebeseo isang sinhoreul badeumyeon urirang gyeyakan byeongwoneuro yeongyeolhae juneun geoneyo. Byeongwoneun sonnimi neulgo, bohojaneun ppalli gagoyo.

    Oh, so when an owner gets a warning sign in the app, we connect them to a clinic that's signed up with us. Clinics get more customers, and owners get there sooner.

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15. 15

    B 맞아요. 오늘 받은 '누가 돈을 내느냐'는 질문에 대한 답도 되고요. 방향은 바꾸되 처음에 하려던 일은 지키는 거죠.

    Majayo. Oneul badeun 'nuga doneul naeneunya'neun jilmune daehan dapdo doegoyo. Banghyangeun bakkudoe cheoeume haryeodeon ireun jikineun geojyo.

    Exactly. It also answers today's question, 'Who pays?' We change direction, but we hold on to what we set out to do.

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16. 16

    A 엘리베이터 15층이에요. 팀원들한테는 뭐라고 해요? '망했다'는 빼고요.

    Ellibeiteo 15cheungieyo. Timwondeulhanteneun mworago haeyo? 'Manghaetda'neun ppaegoyo.

    Lift's on fifteen. What do we tell the team? Leaving out 'we bombed'.

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17. 17

    B 있는 그대로 말해요. 오늘 투자는 실패했지만, 받은 질문 덕분에 다음 방향이 생겼다고요. 숨기면 팀원들이 더 불안해해요.

    Inneun geudaero malhaeyo. Oneul tujaneun silpaehaetjiman, badeun jilmun deokbune daeum banghyangi saenggyeotdagoyo. Sumgimyeon timwondeuri deo buranhaehaeyo.

    Tell it like it is. We didn't get investment today, but thanks to the questions we got, we've found our next direction. If we hide things, the team will only get more anxious.

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18. 18

    A 좋아요. 대신 한 가지만요. 석 달 안에 병원 열 곳이랑 계약을 못 하면, 그땐 제 말대로 완전히 바꾸는 거예요.

    Joayo. Daesin han gajimanyo. Seok dal ane byeongwon yeol gosirang gyeyageul mot hamyeon, geuttaen je maldaero wanjeonhi bakkuneun geoyeyo.

    Okay. But just one thing. If we can't sign up ten clinics within three months, then we change course completely, my way.

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19. 19

    B 석 달에 열 곳이요? 좋아요, 받아들일게요. 사실 오늘 아침만 해도 우리가 이렇게 합의하리라는 생각은 못 했어요.

    Seok dare yeol gosiyo? Joayo, badadeurilgeyo. Sasil oneul achimman haedo uriga ireoke habuihariraneun saenggageun mot haesseoyo.

    Ten clinics in three months? Fine, I accept. Honestly, even this morning I never imagined we'd reach an agreement like this.

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20. 20

    A 저도요. 엘리베이터 안에서까지 싸울 줄 알았거든요.

    Jeodoyo. Ellibeiteo aneseokkaji ssaul jul aratgeodeunyo.

    Me neither. I thought we'd still be fighting in the lift.

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21. 21

    B 왔네요. 타요. 단톡방엔 내려가면서 제가 쓸게요. '다들 로비에서 기다려요, 커피 사 갈게요.'

    Wanneyo. Tayo. Dantokbangen naeryeogamyeonseo jega sseulgeyo. 'Dadeul robieseo gidaryeoyo, keopi sa galgeyo.'

    Here it is. Let's get in. I'll write in the group chat on the way down. 'Everyone wait in the lobby, we're bringing coffee.'

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22. 22

    A 커피는 제가 살게요. 오늘 오 초 동안 말 못 한 벌이에요.

    Keopineun jega salgeyo. Oneul o cho dongan mal mot han beorieyo.

    Coffee's on me. My penalty for the five seconds of silence.

    Line 22